Can you listen to fashion?
Can you play fashion as music?
Fashion is primarily a visual ontology consisting of definitions, theories, and methods that are based on visual language. This exposition revises fashion by approaching it from a different—sonic—perspective wherein sound is considered not as a negative aspect but as a potential source of a new theory and facilitator of the evolution of new methods. Sound is thus presented not as a secondary quality of designed objects, but as the main idea-generator. The research opens new avenues for design thinking with ears rather than eyes. It explores fashion from the perspective of listening rather than seeing, sounding rather than showing. It is a form of rethinking and redefining fashion by starting with the statement that dress is sound.
